2 Connected Strategy in the Healthcare Industry Case studies on innovation and connectivity in chronic disease management By Haley Fitzpatrick Supervised by Nicolaj Siggelkow and Christian Terwiesch Contents Introduction ................................................................... 3 Digital Health Connected Companies in Chronic Disease Management ................................. 5 Successes: Type II Diabetes Case Studies ...............8 Challenges: Mental Health Case Studies ...........18 Key Insights and Learnings ..................................... 21