Connected Strategy for Hydrogen Value Chain ^ Top ^ 25 autonomous truck. This will likely be paired with a subscription based autonomous driving service which is still being developed. Figure 11 | Emerging autonomous monetization model Implications Smart freight made possible via digitalization and connected strategies such as driverless operation will soon self-identify and self-monitor. When paired with a hydrogen powertrain they pose a formidable solution for safe and zero carbon logistics. The autonomous technology companies are the new entrants that are starting to dominate the central hub position in a hub and spoke partnership model. These new entrants act as an aggregator, bringing attributes of power train, truck chassis and fueling infrastructure under their proprietary autonomous architecture. Monetization models are emerging wherein autonomous technology companies are providing autonomous mobility as a service on a pay per mile basis to logistics providers. This pay per-mile fee is part of a subscription program for fleets where a “turnkey virtual driver” works across an autonomous freight network. “The connected truck-as-a-service” market will continue to grow and is anticipated to surpass $99.2 billion 8. Over time growing partnerships and unique interface
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